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Normative Social Influence is Underdetected
Nolan, J. M., Schultz, P. W., Cialdini, R. B., Goldstein, N. J., & Griskevicius, V. (2008). Normative Social Influence is Underdetected. Personality and Social Psychology Bulletin, 34(7), 31–39. https://doi.org/10.1177/0146167208316691

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